Frequently Asked Questions

It's whether AI recommends you. When someone asks ChatGPT, Gemini or Google's AI for the best agent in your market, one of two things happens: your name comes up, or someone else's does. AI Visibility is the work that makes it yours: the website, the content and the signals AI systems use to decide who to trust.

No. Google is AI-powered now. The AI Overview at the top of the page is the answer most people read. AI Visibility isn't Google versus ChatGPT. It's being found and recommended across the whole AI-powered search ecosystem, Google included.

SEO gets you ranked on a list. AI Visibility gets you recommended. AI systems don't show ten blue links. They recommend one or two names. Getting on that shortlist takes a different strategy than ranking ever did.

Yes. AI platforms evaluate specific, measurable signals to decide who to recommend: website structure, directory consistency, content authority, schema markup and third-party mentions. We build those exact signals. The professionals who show up in AI answers aren't necessarily better at their job. They have stronger signals.

Yes, absolutely. SEO is a foundational piece of our work, but times have evolved where we specialize in adding AEO, Answer Engine Optimization and GEO (Generative Engine Optimization): making sure AI platforms can read, understand and trust your business well enough to recommend you.

Traditional SEO agencies focus on Google search rankings. We specialize in AI visibility across ChatGPT, Perplexity, Gemini and Claude, in addition to Google. We work at the level of how AI systems read, understand and trust your business, which is a different challenge than classic keyword ranking: entity-level authority and structured data, not just on-page keywords.

You can handle the foundational steps yourself: auditing citations, fixing NAP, adding schema through a plugin, and publishing consistent content. Where most agents struggle is ongoing execution: keeping 40+ directory listings clean, publishing four blog posts a month, and monitoring your AI citation count. An agency helps with the parts that require consistent time and technical implementation, but the strategy itself isn't complicated.

AI tools verify your business by cross-referencing your name, address and phone number across hundreds of trusted directories. When your information is inconsistent anywhere, an old address still listed somewhere, or your business name spelled differently on one platform, the AI loses confidence in your data and may choose not to recommend you. Fixing and maintaining citation consistency is one of the highest-impact things we do.

SEO/AEO/GEO has already become mainstream, and more and more businesses are leaning into it. AI visibility is not zero-sum: when someone asks for a recommendation, AI usually names two or three. The real competition is between people who are visible and people who are not, and every client's strategy is built around their own specialization and market. This is why we offer a customized approach: we ensure our clients remain competitive through our current research, offerings, and implementation.

We can begin onboarding after signing. All substantive work, including the baseline, profile cleanup, research, and website production, begins only after we verify that onboarding is complete.

Yes. Growth Services are only available on AI Visibility Platform sites we build. We don't offer Growth Services on an existing website built by another provider.

No. We only run Growth Services on sites we build, because we can only be accountable for work on sites we build.

We'll plan your start around the date that contract ends.

An intake form after signing up: your business name, address, phone number, website, service areas, specializations, headshot and any existing branding assets like your logo and colors. The more complete your intake, the stronger your foundation. We guide you through every step.

Diagnose, fix, amplify, hold. We ask AI about you with live prompts across ChatGPT, Perplexity, Gemini and Claude, find why you're missing, fix the foundation (structure, schema, speed, citations and proof), then monitor and re-aim monthly so your answer keeps improving. Your website build runs the same arc: discovery, design, content, and build, then launch.

Your site is ready for final review within 60 days of complete onboarding, or 90 to 120 days for the Expanded Platform, and client review and approval delays extend the build timeline. Your package includes six full months of Growth Services, beginning when your website launches. AI answers change on their own schedule, so no one can promise when a given engine will name you. Your monthly report shows the trend against your baseline.

Most websites are built to look good to people. Ours are built to look good to people AND be read by AI: clean semantic HTML, full schema markup, an /llms.txt file for AI crawlers, fast load times and WCAG 2.2 AA accessibility. The result looks premium to your clients and reads like a structured data file to AI systems.

Because AI reads the structure, not the paint. A site built for design and retrofitted for AI is a compromise, and compromises don't get recommended. We engineer every site for AI from the first line of code. It's the only way we know to guarantee the foundation is right.

Yes. Every website we build is custom designed, and when you love the look you already have, we can carry the visual style over: your layout, colors, fonts and overall feel, rebuilt under the hood to be fast, structured and fully optimized for AI search. You keep the brand continuity, on a foundation that actually performs.

Choose a package with the Expanded AI Visibility Platform: up to 50 engineered hyperlocal pages, ready for final review within 90 to 120 days of complete onboarding. Client review and approval delays extend the build timeline. You can also add hyperlocal pages over time through your Growth Services.

No. We build every core page your site needs. For a much larger build, we'll scope it with you first.

Yes. Your hyperlocal pages get quarterly fact updates, based on research. On the Expanded Platform, 20 hyperlocal pages are updated each quarter on rotation.

No. We will install IDX free if your provider is compatible; you pay your IDX provider's subscription. Or you add your own listings through our backend CMS. We don't do listing entry or status updates if you select this option.

Schema is code that tells AI and search engines exactly what your business is. We typically implement LocalBusiness, RealEstateAgent or your industry's equivalent, Person and FAQ schema, plus JSON-LD structured data across every applicable page. That is the format Google and the AI platforms prefer.

Yes. The same engineering serves both: Google indexes mobile-first and folds page speed into rankings, and the structure, schema and question-shaped content that get you cited by AI are exactly what earn traditional rankings. The pages typically show up in Google's index long before AI starts citing them. One build, both channels.

Most content is generic: it hits a few keywords and gives AI nothing to work with. Ours is built for AI readability: clear answers to the exact questions your clients ask, formatting AI can parse, FAQ schema so answers can be pulled directly into responses, and alignment with E-E-A-T standards. Every piece starts with keyword research and prompt mining: what people type into Google and what they ask AI.

Content written specifically to answer the types of questions your potential clients are asking AI tools. Rather than generic keyword-stuffed articles, these posts are structured to match how AI systems look for information, aligned to E-E-A-T standards, and each ships with FAQs built from the post's own content. Every post gives AI more material to draw from when forming recommendations.

Agents tend to write about what they find interesting, not what buyers ask, and a great insight on a topic nobody searches for gets little traffic. We research what people actually ask AI in your market, then add your local expertise to the answers.

Yes. Dominate gives you more content every month.

Yes. Content requires your approval before publication. We send friendly reminders. Client review and approval delays extend the build timeline without reducing your six full months of included services.

AI treats major syndications as credible third-party confirmation. A press release publishes your name or brand in those syndications, reaching hundreds of thousands of viewers, and third-party mentions raise the confidence behind your name when a model decides who to recommend.

We keep your details accurate on the directories and profiles AI draws on. We don't arrange or buy placement on top agent lists, and if someone offers you a spot, tell us before you accept it.

Three. Eight monthly payments from signing, with no interest and no fees. Your website at signing, then Growth Services monthly for six months from the day your site launches. Or pay in full at signing and save $1,000 with Accelerate or $1,500 with Dominate.

Yes. Pay in full and save $1,000 with Accelerate or $1,500 with Dominate. One payment covers your website and six full months of Growth Services, beginning at launch.

That depends on how you pay. Monthly payments start at signing. With your website up front, you pay for your website at signing and your Growth Services monthly from the day your site launches. Either way, your six months of Growth Services start at launch, and onboarding or approval delays never shorten them.

No. Six full months of Growth Services begin when your website launches. All substantive work, including the baseline, profile cleanup, research, and website production, begins only after we verify that onboarding is complete.

No. Every engagement includes your AI Visibility Platform and six full months of Growth Services after launch. We only provide ongoing services on platforms we build.

A site with nothing new on it tends to lose ground over time. Growth Services are the ongoing work that builds your AI visibility, and we track it against your baseline every month.

You have 60 days after signing to complete onboarding. We'll remind you along the way and offer more time if you need it. If onboarding isn't completed and we haven't started production, you can cancel for a full refund, as set out in your agreement.

We send friendly reminders. Client review and approval delays extend the build timeline without reducing your six full months of included services. Content requires your approval before publication.

Your package is committed: your eight monthly payments, or your website payment and six monthly Growth Services payments. You can choose not to renew at your review, and your service ends when your term is complete, as set out in your agreement.

Yes, as set out in your agreement: at launch if you pay for your website up front or pay in full, or after your eighth payment if you pay monthly. While you're on Growth Services, we host and manage your site so we can keep doing the work.

Before your six months of Growth Services end, we review your results together with a full before-and-after, and you decide what's next: renew Accelerate, move up to Dominate, or end when your term is complete. If you don't tell us otherwise, Accelerate renews in six-month terms at $1,500 a month (Dominate $3,000), as set out in your agreement.

Please try to avoid it once implementation has started: the work is built around the exact details you provide at intake, and retroactive updates mean going back through citations, content, code and listings already published. When a change is unavoidable, tell us as soon as possible. We will help, and updates after implementation has begun carry an additional cost depending on how much needs revising. During Growth Services it becomes an ongoing conversation with your account contact.

Yes. We work with individual professionals and with teams. Building AI visibility for multiple people under one brand is a structural question worth getting right, and our guide Teams, Locations, and AI covers the structure. We put together the right approach for your situation on a call.